TR Grotesk

Project Info

Commisioner: Thinking Room Inc

Creative Direction: Eric Widjaja, Ritter Willy Putra, Ignatius Gregory, Ira Carella.

About Typefaces

We designed custom typefaces exclusively for Thinking Room Inc internal communication, Jakarta based design company, in collaboration with Eric Widjaja, Ritter Willy Putra, and other Thinking Room designers. TR Grotesk is inspired by early twentieth century geometric sans serifs, with district characters like angular cuts, circular counters, and reimagined the balancing experimentally harmonized tones of how brands can shifting into the modernism styles without leaving the legacy behind. TR Grotesk were produced in 3 weights with italic uprights, equipped with several alternates Thinking Room’s identical asterisk symbols to play with.

Typefaces Info

Family Name: TR Grotesk
Designed by: Gumpita Rahayu & Deni Anggara
Year: 2018
Classification: Sans Serif
Available Style: Light, Light Italic, Regular, Italic, Bold, Bold Italic
Version: 2.0

About Custom Typefaces

We’ve created custom typeface families for company/organization to provide a new styles of brands personality, with all the suitable design & function, multipurpose format to use for every communication, and custom licensing needs.

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